Yaki

Branding, Illustration, Website Design and Development

YAKI is a food truck in Waco, Texas that blends the tried-and-true teriyaki combo meal with oak-smoked Texas BBQ. They wanted the brand to communicate a simple meal that would be approachable and satisfying to all customers. Old Friend's creation of what would later be dubbed the “SOSS BOSS” introduces each delicious meal with a friendly face.

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